ALLY HAMMOND
Creative Director + Designer
RESUME
Professional Experience
CREATIVE DIRECTOR
American Council on Education
2021-Present
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Led, managed, and mentored the 6-person creative content team
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Used technical expertise in creative design to guide and review work for final quality control and brand adherence, ensuring the client’s vision is accurately translated to the end product
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Worked across programs and projects to define, maintain, and evolve the tools, processes, and communication around ACE’s brand
SENIOR GRAPHIC DESIGNER
American Council on Education
2019-2021
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Led the design and editorial staff and managed the department budget to successfully produce over 300 projects annually
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Helped clients define creative goals, create the most impactful project, and measure success
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Acted as a thought partner with higher education leaders to produce industry-changing graphics, data visualizations, and reports
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Conceptualized, designed, and produced branded materials such as print collateral, nation-wide marketing campaigns, social imagery, environmental graphics, and short animations
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Created original, recognizable, and cohesive branding for ACE’s annual conferences, podcasts, and sub-branded sites
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Collaborated with marketing partners to write creative copy highlighting ACE’s mission and story
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Implemented and improved upon highly-collaborative creative processes to ensure the timeliness and quality of each product
GRAPHIC DESIGNER
American Council on Education
2016-2019
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Worked independently to create unique artwork and designs for print and digital materials
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Created interactive and easily digestible visuals to help readers accurately interpret large data sets or complex ideas
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Worked within the ACE brand guidelines to create cohesive and attractive publications
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Led the creative team in collaboration with editorial, marketing, and public relations staff to seamlessly release projects and advertise events
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Served on the 100th Anniversary Committee, creating special projects and council-wide initiatives
PUBLICATION ASSOCIATE
American Council on Education
2014-2016
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Coordinated, organized, and managed the production of more than 30 publications simultaneously, and 300+ annually
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Acted as the liaison between ACE and all clientele to ensure all publications are accurate, timely, and perfectly executed
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Led a weekly meeting involving marketing, web, public relations, design, and editorial to help communication amongst staff and ensure deadlines are on target
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Collected and presented data to help continuously improve the production team’s functionality
EDITOR
BAE Systems
2012-2014
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Worked with the senior editor to edit technical documents pertaining to the operational testing of Marine Corps equipment
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Edited and produced a 300-page operational manual based on solid understanding of technical content
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Decreased spending by digitizing training manuals for US Marine Corps and US Navy clients
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Designed graphics and presented key deliverables to the customer in quarterly collaboration meetings
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Helped with the organization, data verification, and presentation of contract proposals